Shopify Soft Launch

A dynamic 2-day sprint designed for emerging brands to swiftly integrate their branding into a powerful, designer-enhanced Shopify theme. Our upgraded version of the Dawn theme, enriched with custom sections and an intuitive no-code interface, ensures your store is ready for launch with minimal hassle and maximum impact. This offering is perfect for brands eager to make a strong entrance into the market without the extended timeline or hefty budget.

INCLUDED:

  • Custom Fonts: Up to 4 custom fonts easily uploaded and swapped via the theme editor (Heading, Italic, Subheading/Caption, Paragraph)
  • Brand logo integration (header and/or footer)
  • User-Friendly Theme: No-code, easy to use theme*
  • Color Palette: Sitewide color palette
  • Sections: 22 reusable sections: All the Dawn sections + 5 custom-built designer sections
  • Key Pages: Up to 4 key pages (Home, About, Collection, Product)
  • Basic Setup: Setup of legal, account, cart, and checkout pages
  • Templates & Navigation: Setup of page templates + main navigation

*This theme is optimized with future growth in mind, ready for further customizations once your brand has gathered more customer data and revenue.

NOT INCLUDED (but may be added at an additional cost):

  • App integration
  • Product Setup
  • Additional product templates
  • Additional Collection templates
  • Custom sections
  • Any features that require custom coding
  • Image editing or resizing (refer to FAQ below for image guidelines)
  • Domain transfer or setup
  • Shipping rate setup

Contract Agreement

Please sign and date this agreement at the bottom after carefully reading through it.

Purpose of the Agreement

This Client enters into this contract to hire agency, Lottie May LLC dba Soiree Studio (“the Designer”), a North Carolina limited liability company, to complete the "Services."

I. Services

1. Scope of Work

In this Agreement, "Services" refers to the scope of work listed below and on a one-time basis:

  • Brand Soft Launch: Branding strategy, logo design, color palette, and typography curation
  • Shopify Soft Launch: Custom Shopify theme setup, design, and basic store configuration
  • Finalization and delivery of assets within the 2-day project timeline
  • Up to 1 round of minor revisions, completed within the 2-day timeline
  • Post-launch support for 7 days

The Designer acknowledges that additional work outside of the Scope of Work listed may arise before, during, or after the project. Due to the tight timeline, any additional requests will need to be handled as a separate project or booked for a future date.

2. Changes in Scope

Scope of work is limited to what is listed. Due to the 2-day sprint timeline, any additional work outside of the "Services" stipulated in the Contract will require a new agreement and scheduling. The Client will be notified and must approve in writing (via email) any additional services before they will be performed. These services may be scheduled and invoiced separately.

3. Rounds of Revisions

Client is entitled to 1 round of minor revisions within the 2-day project timeline. Minor revisions are defined as:

  • Adjustment of font sizes
  • Adjustment of content placement on the page
  • Adjustment of heading layout (e.g., client would like logo on left instead of centered)

Any revisions beyond these or requiring significant design changes will be considered outside the scope of minor revisions and may be subject to additional costs or rescheduling.

II. Project Schedule

The Designer will begin work on the agreed-upon Project Start Date and the work shall continue for a total of 2 business days. This agreement can be ended or rescheduled by either Client or Designer at any time, pursuant to the terms of this agreement. Client fully understands that prompt feedback is essential to completing the project on time. Client must respond to all requests within the same business day to ensure timely completion. If the Client fails to provide necessary feedback, the Designer reserves the right to proceed with the project based on the latest provided information or reschedule the project as per the terms of this agreement.

III. Cost, Fees, and Payment

Client agrees to pay the Designer $3,000 for the total cost of services listed in this agreement, with a 50% deposit ($1,500) due at the time of booking.

1. Refunds and Chargebacks

The Designer will not issue refunds for work or services already rendered under any circumstances. In the event that the Client is not satisfied with the work product, the Client agrees to collaborate with the Designer to seek a mutually agreeable solution before taking any formal action. The Client further agrees not to initiate credit card chargebacks for any reason. Should a chargeback be initiated, the Client will be responsible for any fees, charges, or penalties incurred by the Designer as a result.

2. Expenses

Any expenses incurred by the Designer while providing Client with Services will be invoiced to Client in a timely manner [e.g. font and image licenses]. Client is responsible for paying for and delivering any third-party software licenses or products Client wishes to use. The Designer will make reasonable efforts to integrate Client’s suggested software or products, but cannot guarantee compatibility or success with all third-party tools.

IV. Client Responsibilities

1. Assets and Access

Client agrees to provide the following prior to starting the project on (The “Project Start Date”):

  • Carefully review and sign this Agreement;
  • Thoroughly complete the Intake Questionnaire;
  • Schedule and carry out the Project Kickoff Call;
  • Provide all project assets (copy, images, branding guidelines) at least 2 business days prior to the Project Start Date. Any assets that are received after this cutoff may only be used at the Designer's discretion.

Delays in providing project assets may cause rescheduling of the project, pursuant to terms of this agreement. The Designer will keep all account information and materials confidential.

2. Timeliness

Client agrees to promptly respond within the same business day to Designer's questions and requests throughout the 2-day project to ensure timely completion. In the event that Client does not respond within the agreed timeframe, it is within the Designer's discretion to proceed with the project based on the latest provided information or reschedule based on the "Cancellations and Rescheduling" section.

3. Proofing & Approvals

It is Client’s sole responsibility to adequately examine all work produced during the project and provide thoughtful and thorough feedback. Client agrees to ensure that work is accurate and free of errors. The Designer will make best efforts to prevent errors and omissions in the design process. Approval of each deliverable is final, and any major changes may require a reassessment of the project scope and cost due to the limited project timeline.

V. Ownership & Licenses

1. Assignment of Copyright

Until the project is paid in full, The Designer retains all rights to the final work created. The Designer hereby grants the Client full ownership of the work product once the Client pays for it in full.

2. Portfolio Release and Credit

Client agrees that The Designer has the right to use materials created pursuant to this Agreement for The Designer’s portfolio, samples, and self-promotion, including advertising for The Designer’s business on social media platforms such as Pinterest or Instagram. In the event Client wishes to exclude some specific materials from the release under this paragraph, or to limit the time period of such release, The Designer and Client may agree in writing to such limitation.

VI. Confidentiality

1. Non-Disclosure of Confidential Information

Parties agree to: (i) Hold in confidence and not disclose or use any Confidential Information (as defined below); (ii) Not make copies of any Confidential Information or any content unless requested to do so by the Client; (iii) Use Confidential Information solely for the purposes of carrying out obligations as described in this Agreement. “Confidential Information” means any information, technical data, or know-how, including, but not limited to, all IP, business information, financial data, trade secrets, and any other information intended to be confidential or proprietary.

VII. Cancellations and Rescheduling

1. Term and Termination

This Agreement shall last from the date of execution to the completion of the Services as described herein. The Client has the right to cancel this contract within 7 calendar days from the date of purchase to receive a full refund of the deposit. If the Client wishes to cancel after 7 calendar days, the following cancellation terms apply:

  • If the Client cancels at least 2 months before the Project Start Date, 75% of the deposit cost will be refunded.
  • If the Client cancels at least 1 month before the Project Start Date, 65% of the deposit cost will be refunded.
  • If the Client cancels within 1 month of the Project Start Date, 50% of the deposit cost will be refunded.
  • If the Client cancels on or after the Project Start Date, no refund will be issued. However, in the event of an emergency, the Client may reschedule their start date in accordance with the Rescheduling Policy.

The Designer reserves the right to terminate this Agreement if the Client fails to adhere to the terms outlined in this Agreement, including but not limited to, failure to provide necessary assets or timely feedback. Upon such notice of termination by the Designer, any outstanding fees for work performed up to the point of termination are immediately due and payable to the Designer. The Designer may withhold any deliverables until such payment is made in full.

2. Rescheduling

If the Client needs to reschedule the project, they may do so without incurring a fee, provided the request is made at least 30 days before the Project Start Date. Requests to reschedule within 30 days of the start date may incur a $150 rescheduling fee. If the project is rescheduled more than twice, the Designer reserves the right to cancel the project and issue a refund for 50% of the total service cost.

VIII. General Provisions

1. Assignment

This Contract applies only to the Client and the Designer. Neither Party may assign any of its respective obligations under this Agreement without the express written consent of the other Party. This is a binding Agreement that incorporates the entire understanding of the Parties.

2. Handling of Disputes

The Parties agree that any dispute regarding this Agreement, and any claim made by Client for return of monies paid to the Designer, shall be handled in accordance with the laws of North Carolina. Specifically, if Client cancels credit card payments after the three-day cancellation period permitted by law and outlined in this Agreement, this Agreement is immediately terminated, and the Designer reserves the right to dispute such cancellation and pursue Client for monies owed to the Designer for services already performed but unpaid by Client due to such credit card cancellation.

3. Force Majeure

Either party may invoke Force Majeure to excuse the failure to perform its obligations, if such failure was caused by: acts of God, strikes, government restrictions, communicable diseases, epidemics, pandemics, natural disasters; or failure of suppliers, subcontractors, and carriers to substantially meet their performance obligations, or other causes reasonably beyond control.

Signatures

This Agreement shall be signed by both Parties agreeing to the terms laid out above. This Agreement is effective upon our signatures as of the day and date first above stated. The Parties agree that a facsimile copy (electronic copy) of this Agreement, which contains the Parties’ signatures, may be used as the original.

Contract Agreement

Please sign and date this agreement at the bottom after carefully reading through it.

Purpose of the Agreement

This Client enters into this contract to hire agency, Lottie May LLC dba Soiree Studio (“the Designer”), a North Carolina limited liability company, to complete the "Services."

I. Services

1. Scope of Work

In this Agreement, "Services" refers to the scope of work listed below and on a one-time basis:

  • Brand Soft Launch: Branding strategy, logo design, color palette, and typography curation
  • Shopify Soft Launch: Custom Shopify theme setup, design, and basic store configuration
  • Finalization and delivery of assets within the 2-day project timeline
  • Up to 1 round of minor revisions, completed within the 2-day timeline
  • Post-launch support for 7 days

The Designer acknowledges that additional work outside of the Scope of Work listed may arise before, during, or after the project. Due to the tight timeline, any additional requests will need to be handled as a separate project or booked for a future date.

2. Changes in Scope

Scope of work is limited to what is listed. Due to the 2-day sprint timeline, any additional work outside of the "Services" stipulated in the Contract will require a new agreement and scheduling. The Client will be notified and must approve in writing (via email) any additional services before they will be performed. These services may be scheduled and invoiced separately.

3. Rounds of Revisions

Client is entitled to 1 round of minor revisions within the 2-day project timeline. Minor revisions are defined as:

  • Adjustment of font sizes
  • Adjustment of content placement on the page
  • Adjustment of heading layout (e.g., client would like logo on left instead of centered)

Any revisions beyond these or requiring significant design changes will be considered outside the scope of minor revisions and may be subject to additional costs or rescheduling.

II. Project Schedule

The Designer will begin work on the agreed-upon Project Start Date and the work shall continue for a total of 2 business days. This agreement can be ended or rescheduled by either Client or Designer at any time, pursuant to the terms of this agreement. Client fully understands that prompt feedback is essential to completing the project on time. Client must respond to all requests within the same business day to ensure timely completion. If the Client fails to provide necessary feedback, the Designer reserves the right to proceed with the project based on the latest provided information or reschedule the project as per the terms of this agreement.

III. Cost, Fees, and Payment

Client agrees to pay the Designer $3,000 for the total cost of services listed in this agreement, with a 50% deposit ($1,500) due at the time of booking.

1. Refunds and Chargebacks

The Designer will not issue refunds for work or services already rendered under any circumstances. In the event that the Client is not satisfied with the work product, the Client agrees to collaborate with the Designer to seek a mutually agreeable solution before taking any formal action. The Client further agrees not to initiate credit card chargebacks for any reason. Should a chargeback be initiated, the Client will be responsible for any fees, charges, or penalties incurred by the Designer as a result.

2. Expenses

Any expenses incurred by the Designer while providing Client with Services will be invoiced to Client in a timely manner [e.g. font and image licenses]. Client is responsible for paying for and delivering any third-party software licenses or products Client wishes to use. The Designer will make reasonable efforts to integrate Client’s suggested software or products, but cannot guarantee compatibility or success with all third-party tools.

IV. Client Responsibilities

1. Assets and Access

Client agrees to provide the following prior to starting the project on (The “Project Start Date”):

  • Carefully review and sign this Agreement;
  • Thoroughly complete the Intake Questionnaire;
  • Schedule and carry out the Project Kickoff Call;
  • Provide all project assets (copy, images, branding guidelines) at least 2 business days prior to the Project Start Date. Any assets that are received after this cutoff may only be used at the Designer's discretion.

Delays in providing project assets may cause rescheduling of the project, pursuant to terms of this agreement. The Designer will keep all account information and materials confidential.

2. Timeliness

Client agrees to promptly respond within the same business day to Designer's questions and requests throughout the 2-day project to ensure timely completion. In the event that Client does not respond within the agreed timeframe, it is within the Designer's discretion to proceed with the project based on the latest provided information or reschedule based on the "Cancellations and Rescheduling" section.

3. Proofing & Approvals

It is Client’s sole responsibility to adequately examine all work produced during the project and provide thoughtful and thorough feedback. Client agrees to ensure that work is accurate and free of errors. The Designer will make best efforts to prevent errors and omissions in the design process. Approval of each deliverable is final, and any major changes may require a reassessment of the project scope and cost due to the limited project timeline.

V. Ownership & Licenses

1. Assignment of Copyright

Until the project is paid in full, The Designer retains all rights to the final work created. The Designer hereby grants the Client full ownership of the work product once the Client pays for it in full.

2. Portfolio Release and Credit

Client agrees that The Designer has the right to use materials created pursuant to this Agreement for The Designer’s portfolio, samples, and self-promotion, including advertising for The Designer’s business on social media platforms such as Pinterest or Instagram. In the event Client wishes to exclude some specific materials from the release under this paragraph, or to limit the time period of such release, The Designer and Client may agree in writing to such limitation.

VI. Confidentiality

1. Non-Disclosure of Confidential Information

Parties agree to: (i) Hold in confidence and not disclose or use any Confidential Information (as defined below); (ii) Not make copies of any Confidential Information or any content unless requested to do so by the Client; (iii) Use Confidential Information solely for the purposes of carrying out obligations as described in this Agreement. “Confidential Information” means any information, technical data, or know-how, including, but not limited to, all IP, business information, financial data, trade secrets, and any other information intended to be confidential or proprietary.

VII. Cancellations and Rescheduling

1. Term and Termination

This Agreement shall last from the date of execution to the completion of the Services as described herein. The Client has the right to cancel this contract within 7 calendar days from the date of purchase to receive a full refund of the deposit. If the Client wishes to cancel after 7 calendar days, the following cancellation terms apply:

  • If the Client cancels at least 2 months before the Project Start Date, 75% of the deposit cost will be refunded.
  • If the Client cancels at least 1 month before the Project Start Date, 65% of the deposit cost will be refunded.
  • If the Client cancels within 1 month of the Project Start Date, 50% of the deposit cost will be refunded.
  • If the Client cancels on or after the Project Start Date, no refund will be issued. However, in the event of an emergency, the Client may reschedule their start date in accordance with the Rescheduling Policy.

The Designer reserves the right to terminate this Agreement if the Client fails to adhere to the terms outlined in this Agreement, including but not limited to, failure to provide necessary assets or timely feedback. Upon such notice of termination by the Designer, any outstanding fees for work performed up to the point of termination are immediately due and payable to the Designer. The Designer may withhold any deliverables until such payment is made in full.

2. Rescheduling

If the Client needs to reschedule the project, they may do so without incurring a fee, provided the request is made at least 30 days before the Project Start Date. Requests to reschedule within 30 days of the start date may incur a $150 rescheduling fee. If the project is rescheduled more than twice, the Designer reserves the right to cancel the project and issue a refund for 50% of the total service cost.

VIII. General Provisions

1. Assignment

This Contract applies only to the Client and the Designer. Neither Party may assign any of its respective obligations under this Agreement without the express written consent of the other Party. This is a binding Agreement that incorporates the entire understanding of the Parties.

2. Handling of Disputes

The Parties agree that any dispute regarding this Agreement, and any claim made by Client for return of monies paid to the Designer, shall be handled in accordance with the laws of North Carolina. Specifically, if Client cancels credit card payments after the three-day cancellation period permitted by law and outlined in this Agreement, this Agreement is immediately terminated, and the Designer reserves the right to dispute such cancellation and pursue Client for monies owed to the Designer for services already performed but unpaid by Client due to such credit card cancellation.

3. Force Majeure

Either party may invoke Force Majeure to excuse the failure to perform its obligations, if such failure was caused by: acts of God, strikes, government restrictions, communicable diseases, epidemics, pandemics, natural disasters; or failure of suppliers, subcontractors, and carriers to substantially meet their performance obligations, or other causes reasonably beyond control.

Signatures

This Agreement shall be signed by both Parties agreeing to the terms laid out above. This Agreement is effective upon our signatures as of the day and date first above stated. The Parties agree that a facsimile copy (electronic copy) of this Agreement, which contains the Parties’ signatures, may be used as the original.

A dynamic 2-day sprint designed for emerging brands to swiftly integrate their branding into a powerful, designer-enhanced Shopify theme. Our upgraded version of the Dawn theme, enriched with custom sections and an intuitive no-code interface, ensures your store is ready for launch with minimal hassle and maximum impact. This offering is perfect for brands eager to make a strong entrance into the market without the extended timeline or hefty budget.

Regular price $3,000.00
Regular price Sale price $3,000.00
Sale Sold out

Shopify Soft Launch

Shopify Soft Launch

Regular price $3,000.00
Regular price Sale price $3,000.00
Sale Sold out

A dynamic 2-day sprint designed for emerging brands to swiftly integrate their branding into a powerful, designer-enhanced Shopify theme. Our upgraded version of the Dawn theme, enriched with custom sections and an intuitive no-code interface, ensures your store is ready for launch with minimal hassle and maximum impact. This offering is perfect for brands eager to make a strong entrance into the market without the extended timeline or hefty budget.

View full details

Your questions, answered. If you have any others that are not covered here, please reach out to hello@soiree.studio —

What do I need to have prepared before we start?

What are the image file requirements?

What is your cancellation and rescheduling policy?

What kind of training and support is offered with this service?

What if I have questions that are not covered here?

We recommend having the following ready to go before your start date:

  • Final website copy (organized by page - we will send you a copy guidebook after your booking is complete)
  • Final image files
  • Brand assets (Up to 2 logos, up to 4 custom font files (woff or woff2 format), color palette
  • Brand Guidelines (if available)

This is what we recommend to get the most of out of your sprint. However if you don’t have final copy or images we can proceed with stock images and lorem ipsum text which you can edit later.

Shopify accepts jpeg and png files under 20 MB. Image files should be in their final edited, resized format before we get started. If there are any images that are not formatted correctly, we will skip these and/or use stock images in their place. You can swap images out via the theme editor at any point.

Please review our full Rescheduling + Refund policy here.

We offer a 15 day post-launch support period, where you can ask us questions via Slack. We also provide some training videos that cover specific how-to's for your theme, however we do not cover basic Shopify training. There are extensive youtube videos, Shopify documentation, and community forums that will help you learn the foundations of using Shopify.

We love this Brené Brown quote: "Clear is kind. Unclear is unkind".

We didn't start out as experts, and we don't expect you to be. If something feels unclear, just ask. Many of our clients have never hired a designer before working with us. There are no stupid questions in this process, there is only curiosity and a genuine desire for the best outcome.